Aara Boutique began as a made to order clothing studio in Bangalore, built around the idea that clothing should be made for the person wearing it, not the other way around. Every blouse, saree, lehenga and dress is hand embroidered in house, using techniques like zardozi and zari work passed down through generations of Indian textile craft. Pieces are built to each customer's measurements, whether that is a bridal blouse for the big day, a custom gown for an evening out, or an everyday dress finished with hand placed pearls.